Food for Thought - More Than Climate Change: Why a broad definition of sustainability increases access, inclusion and participation
There are 17 Sustainable Development Goals with 169 sub-measures, yet most people define sustainability more narrowly — around issues such as climate change and environmental damage. Prior to the Covid 19 crisis, most people did not include pandemic disease or access to health care in their personal definition. Peter McAteer, author of The Sustainability Advantage, Leadership Change and the Future of Business, works with companies around the globe on sustainability strategy and programs to transition businesses from legacy activities to more sustainable business practices. During his teaching and research he conducts surveys about how people define sustainability and how their definitions can affect business strategy, ESG goals and personal actions. Peter will illustrate why such perceptions matter and how a broader and more personal definition can accelerate a sustainable change program. Peter also strongly believes that to be a true sustainability champion, you have to walk the talk. He’ll share practical experience from his investment portfolio about the challenges and opportunities for starting and growing new sustainable businesses.
